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<< More articles | WHEN SHOULD I SELL MY WEBSITE:


Timing is everything. Younger sites may sell, however, older sites may have a hard time too. Mazimize your profits by knowing the sweet spot.

Routinely we get listings from webmasters who have owned their sites for a small period of time (anything under a year). Some are realistic. Most are not. Some come to us with four months of stats and want to make a hundred thousand dollars. We wish we could make that much money too :)

Even if a site is profitable over a short period of time, that profit could be considered an anomoly by some buyers. After all, website patterns come and go and if your site doesn't show any fluxuations then you have to wonder, when will the fluxuations occur? Knowing how profitable a site will be isn't only dependant on successful times, but also periods of lull. How long do they last and how do they recover.

If your site is young and is sucessful, either in traffic flow or sales flow, then we suggest holding it so you have at least a year of stats to show buyers. It will increase your bottom line.

Now, does this mean that age absolutely matters. No. It's not a rock solid variable. Some short-term sites are great values. Some have been designed so well that their success is indeed a green flag pointing what will happen next.

But older sites (3+ years) are better right. Yes and no. With older sites you get more stats and more results to look at. However, things on the internet are very competative. Chances are the older a site is, the more webmasters have copied whatever niche the site originally wanted to cut out. Make sure to check what the competition is up to on older sites.

-- Interested in learning more secrets about how to sell your site, and what your site may be worth. Try our site evaluation service and get our staff's opinion on how much gold you may be sitting on. An opinion is a terrible thing to waste. --